Buffett's Investing Plan for Personal and Self Investing - why it works
You can beat the Suits
Buffett's Investing Plan for Personal and Self Investing - why it works
You can beat the Suits
Wall Street does not want you to see this - the buffett plan
Warren Buffett’s Long-Term Investing Solution
One Investment Philosophy for a Lifetime
Investing is the single most powerful thing you can do to improve your life.
Done properly, it can create freedom, security, and opportunity that few other decisions can match. Yet today, many Americans either aren’t investing at all or are getting poor long-term results.
Research shows that a large share of Americans don’t have investment accounts, and even among those who do invest, most fall far short of what the market itself delivers over time.
This site exists to answer one simple question:
What is the best way to invest for the long term?
Buffett’s Core Philosophy: Bet on America
Buffett’s investing philosophy is remarkably simple: bet on America.
He believes that American ingenuity, innovation, and free enterprise have been the greatest wealth-creating forces in history. As Buffett has often pointed out, $10,000 invested in an S&P 500 index fund when he bought his first stock in 1942 would be worth well over $100 million today—without picking stocks, forecasting the economy, or trying to outsmart the market.
America has created enormous wealth for nearly 250 years, and there is no reason to believe that will change. By owning a broad, low-cost S&P 500 index fund, investors own a piece of America’s most successful businesses and participate directly in that long-term growth.
As Buffett likes to say, “Never bet against America.”
Why Buffett’s Advice Matters
Warren Buffett — arguably the greatest investor of all time.
Starting from nothing, Buffett built Berkshire Hathaway into one of the most valuable companies in the world and has amassed a net worth of over $100 billion.
His advice is so highly valued that people have paid millions of dollars just to have lunch with him and seek his guidance on business, investing, and life.
U.S. Government Validation
This same long-term, low-cost investment philosophy has now been selected by the United States government as the foundation for a national program designed to invest on behalf of every newborn child in America.
The reasoning is straightforward: broad ownership of American business, low costs, long time horizons, and minimal complexity give individuals the best chance of long-term success.
What You’ll Find Here
Along with a detailed explanation of what an S&P 500 index fund is, this site presents the data, evidence, and long-term results showing why it works and why it has outperformed roughly 95% of professional money managers over time.
One decision.
One investment philosophy.
An investing lifetime.
▶ Watch Warren Buffett Explain the Strategy
▶ The Warren Buffett Investing Plan
Then check out the blog and other resources to learn how to put this strategy to work for your future.
© 2025 Dan Mahoney | Disclaimer: I’m not a financial pro — just a self-taught investor sharing lessons from giants like Buffett. This is education, not advice. Investing has risks — talk to an advisor first.
Simplifying how to invest
The Quest
The Quest for the best way to invest